Art Periods- Conceptual art
Not to be confused with concept art.
Joseph Kosuth, One and Three Chairs (1965)
Conceptual art is art in which the concept(s) or idea(s) involved in the work take precedence over traditional aesthetic and material concerns. In some cases, Conceptual art may not entail any art object per se, but instead manifest solely as documentary evidence for an “art idea.” In other, less extreme cases, Conceptual art may involve the construction of images and objects in a manner that frees the artist from their traditional role as a maker of aesthetic decisions. To give an example, many of the works of the artist Sol LeWitt may be constructed by anyone simply by following a set of written instructions. This method was fundamental to Lewitt’s definition of Conceptual art, the first to appear in print:
“ In conceptual art the idea or concept is the most important aspect of the work. When an artist uses a conceptual form of art, it means that all of the planning and decisions are made beforehand and the execution is a perfunctory affair. The idea becomes a machine that makes the art. – Sol LeWitt, “Paragraphs on Conceptual Art”, Art Forum, 1967. ”
For the layman, this quotation highlights a key difference between a conceptualist installation and a traditional work of art – that the conceptualist’s work may require little or no physical craftsmanship in its execution, whereas traditional art is distinguished by requiring a physically skillful, and often highly aestheticized execution, usually beyond the capability of the untrained person. However, a sizable amount of contemporary art uses aesthetics to draw an audience to their concept, or to make that concept more effective.
The inception of the term in the 1960s referred to a strict and focused practice of idea-based art. Through its association with the Young British Artists and the Turner Prize during the 1990s, its popular usage, particularly in the UK, developed as as synonym for all contemporary art that does not practise the traditional skills of painting and sculpture.
The French artist Marcel Duchamp paved the way for the conceptualists, providing them with examples of prototypically conceptual works (the readymades, for instance) that defied conventional categorization. The most famous of Duchamp’s readymades was Fountain (1917), a standard urinal basin signed by the artist with the pseudonym “R.Mutt”, and submitted for inclusion in the annual, un-juried exhibition of the Society of Independent Artists in New York–it was rejected. In traditional terms, a commonplace object such as a urinal cannot be said to be art because it is not made by an artist or with any intention of being art, it is not unique, and it possesses few of the expected visual properties of the traditional, hand-crafted art object. Duchamp’s relevance and theoretical importance for future “conceptualists” was later acknowledged by US artist Joseph Kosuth in his 1969 essay, “Art after Philosophy,” when he wrote: “All art (after Duchamp) is conceptual (in nature) because art only exists conceptually.”
Because conceptual art is so dependent upon the text (or discourse) surrounding it, it is strongly related to numerous other art movements of the last century.
Conceptual art emerged as a movement during the 1960s. In part, it was a reaction against formalism as it was then articulated by the influential New York art critic Clement Greenberg. In 1961 the term “concept art” appeared in a Fluxus publication. However it assumed a different meaning when employed by Joseph Kosuth and the English Art and Language group, who discarded the conventional art object in favour of a documented critical inquiry into the artist’s social, philosophical and psychological status. By the mid-1970s they had produced publications, indexes, performances, texts and paintings to this end. The key point was that the art object was neither the goal nor an end in itself. In 1970 Conceptual Art and Conceptual Aspects, the first dedicated conceptual art exhibition, was mounted at the New York Cultural Center.
Conceptual art also reacted against the commodification of art; it attempted a subversion of the gallery or museum as the location and determiner of art, and the art market as the owner and distributor of art. Lawrence Weiner said : “Once you know about a work of mine you own it. There’s no way I can climb inside somebody’s head and remove it.” Many conceptual artists’ work can therefore only be known about through documentation which is manifested by it, e.g. photographs, written texts or displayed objects, which are not in themselves the art. It is sometimes (as in the work of Robert Barry, Yoko Ono, and Weiner himself) reduced to a set of written instructions describing a work, but stopping short of actually making it—emphasising that the idea is more important than the artifact.
The first wave of the “conceptual art” movement extended from approximately 1967 to 1978. Early “concept” artists like Henry Flynt, Robert Morris and Ray Johnson influenced the later, widely-accepted movement of conceptual artists like Dan Graham, Hans Haacke, and Douglas Huebler.
The Young British Artists (YBAs), led by Damien Hirst, came to prominence in the 1990s and their work is seen as conceptual, even though it relies very heavily on the art object to make its impact. The term is used in relation to them on the basis that the object is not the artwork, or is often a found object, which has not needed artistic skill in its production. Tracey Emin is seen as a leading YBA and a conceptual artist, even though she has denied that she is and has emphasised personal emotional expression.
Many of the concerns of the “conceptual art” movement proper have been taken up by many contemporary artists since the initial wave of conceptual artists. While many of these artists may not term themselves “conceptual artists”, ideas such as anti-commodification, social and/or political critique, and ideas/information as medium continue to be aspects of contemporary art, especially among artists working with installation art, performance art, net.art and electronic/digital art. Many critics and artists may speak of conceptual aspects of a given artist or art work, reflecting the enduring influence that many of the original conceptual artists have had on the art world.
Examples of conceptual art
1953 : Robert Rauschenberg exhibits Erased De Kooning Drawing, a drawing by Willem De Kooning which Rauschenberg erased. It raised many questions about the fundamental nature of art, challenging the viewer to consider whether erasing another artist’s work could be a creative act, as well as whether the work was only “art” because the famous Rauschenberg had done it.
1957: Yves Klein, Aerostatic Sculpture (Paris). This was composed of 1001 blue balloons released into the sky from Galerie Iris Clert to promote his Le Vid exhibition. Klein also exhibited ‘One Minute Fire Painting’ which was a blue panel into which 16 firecrackers were set. Later in 1957 Klein declared that his paintings were now invisible and to prove it he exhibited an empty room. This exhibition was called ‘The Surfaces and Volumes of Invisible Pictorial Sensibility’.
1960: Yves Klein‘s action called A Leap Into The Void, in which he attempts to fly by leaping out of a window. He stated: “The painter has only to create one masterpiece, himself, constantly.”
1960: The artist Stanley Brouwn declares that all the shoe shops in Amsterdam constitute an exhibition of his work. In Vancouver, Iain and Ingrid Baxter exhibited the contents of a four room apartment wrapped in plastic bags.
1961: Piero Manzoni exhibited tins of his own feces. He puts the tins on sale for their own weight in gold. He also sells his own breath (enclosed in balloons) as Bodies of Air, and signs people’s bodies, thus declaring them to be living works of art either for all time or for specified periods of time (this depends on how much they are prepared to pay).
1962: Christo‘s Iron Curtain work. This consists of a barricade of oil barrels in a narrow Paris street which caused a large traffic jam. The artwork was not the barricade itself, of course, but the resulting traffic jam.
1962: Yves Klein presents Immaterial Pictorial Sensitivity in various ceremonies on the banks of the Seine. He offers to sell his own ‘pictorial sensitivity’ (whatever that was, he did not define it) in exchange for gold leaf. In these ceremonies the purchaser gave Klein the gold leaf in return for a certificate. Since Klein’s sensitivity was immaterial, the purchaser was then required to burn the certificate whilst Klein threw the gold leaf into the Seine. (There were seven purchasers.)
1962: Piero Manzoni created The Base of the World, thereby exhibiting the entire planet as his artwork.
1963: Henry Flynts article Concept Art is published in “An Anthology…”. This collection of concepts by artists and musicians was edited by Jackson MacLow and La Monte Young. It documents the development of intermedia art in the context of John Cage and Fluxus.
1965: A complex conceptual art piece by John Latham called Still and Chew. He invites art students to protest against the values of Clement Greenberg‘s Art and Culture (much praised and taught in London’s St. Martin’s School of Art where Latham taught). Pages of Greenberg’s book (borrowed from the college library) are chewed by the students, dissolved in acid and the resulting solution returned to the library bottled and labelled. Latham was then fired from his part-time position. Joseph Kosuth dates the concept of One and Three Chairs in the year 1965. The presentation of the work consists of a chair, its photo and a blow up of a definition of the word “chair”. Kosuth has chosen the definition from a dictionary. Four versions with different definitions are known.
1969: Robert Barry‘s Telepathic Piece of which he said ‘During the exhibition I will try to communicate telepathically a work of art, the nature of which is a series of thoughts that are not applicable to language or image’. The first issue of “Art-Langague” is published in May. It is subtitled as “The Journal of conceptual art” and edited by Terry Atkinson, David Bainbridge, Michael Baldwin and Harold Hurrell. The editors are English members of the artists group Art & Language. The English journal “Studio International” published Joseph Kosuth´s article “Art after Philosophy” in three parts (October-December). It became the most discussed article on “Conceptual Art”.
1970: Painter John Baldessari exhibits a film in which he sets a series of erudite statements by Sol LeWitt on the subject of conceptual art to popular tunes like ‘Camptown Races’ and ‘Some Enchanted Evening’.
1970: Douglas Huebler exhibits a series of photographs which were taken every two minutes whilst driving along a road for 24 minutes.
1970: Douglas Huebler asks museum visitors to write down ‘one authentic secret’. The resulting 1800 documents are compiled into a book which, by some accounts, makes for very repetitive reading as most secrets are similar.
1971: Hans Haacke‘s ‘Real Time Social System’. This piece detailed the real estate holdings of the third largest landowners in New York City. The properties were mostly in Harlem and the Lower East Side, were decrepit and poorly maintained, and represented the largest concentration of real estate in those areas under the control of a single group. The captions gave various financial details about the buildings, including recent sales between companies owned or controlled by the same family. The Guggenheim museum cancelled the exhibition, stating that the overt political implications of the work constituted “an alien substance that had entered the art museum organism”. There is no evidence to suggest that the trustees of the Guggenheim were linked financially to the family which was the subject of the work.
1972: Fred Forrest buys an area of blank space in the newspaper Le Monde and invites readers to fill it with their own works of art.
1975-76: Three issues of the journal “The Fox” were published in New York. The editor was Joseph Kosuth. “The Fox” became an important platform for the American members of Art & Language. Karl Beveridge, Ian Burn, Sarah Charlesworth, Michael Corris, Joseph Kosuth, Andrew Menard, Mel Ramsden and Terry Smith wrote articles which thematized the context of contemporary art. These articles exemplify the development of an institutional critique within the inner circle of Conceptual Art. The criticism of the art world integrates social, political and economic reasons.
1977: Walter De Maria‘s ‘Vertical Earth Kilometer’ in Kassel, Germany. This was a one kilometer brass rod which was sunk into the earth so that nothing remained visible except a few centimeters. Despite its size, therefore, this work exists mostly in the viewer’s mind.
1993: Vanessa Beecroft holds her first performance in Milan, Italy, using models to act as a second audience to the display of her diary of food.
1999: Tracey Emin is nominated for the Turner Prize. Part of her exhibit is My Bed, her dishevelled bed, surrounded by detritus such as condoms, blood-stained knickers, bottles and her bedroom slippers.
Controversy in the UK
In Britain, the rise to prominence of the Young British Artists (YBAs) after the 1988 Freeze show, curated by Damien Hirst, and subsequent promotion of the group by the Saatchi Gallery during the 1990s, generated a media backlash, where the phrase “conceptual art” came to be a term of derision applied to much contemporary art. This was amplified by the Turner Prize whose more extreme nominees (most notably Hirst and Emin) caused a controversy annually.
The Stuckist group of artists, founded in 1999, proclaimed themselves “pro-contemporary figurative painting with ideas and anti-conceptual art, mainly because of its lack of concepts.” They also called it pretentious, “unremarkable and boring” and on July 25, 2002 deposited a coffin outside the White Cube gallery, marked “The Death of Conceptual Art”. They staged yearly demonstrations outside the Turner Prize.
In 2002, Ivan Massow, the Chairman of the Institute of Contemporary Arts branded conceptual art “pretentious, self-indulgent, craftless tat” and in “danger of disappearing up its own arse … led by cultural tsars such as the Tate‘s Sir Nicholas Serota. Massow was consequently forced to resign. At the end of the year, the Culture Minister, Kim Howells (an art school graduate) denounced the Turner Prize as “cold, mechanical, conceptual bullshit”.
In October 2004 the Saatchi Gallery told the media that “painting continues to be the most relevant and vital way that artists choose to communicate.” Following this Charles Saatchi began to sell prominent works from his YBA collection.
Notable conceptual artists
- Art & Language
- Michael Asher
- John Baldessari
- Shahram Entekhabi
- Vanessa Beecroft
- Joseph Beuys
- Mel Bochner
- Allan Bridge
- Marcel Broodthaers
- Victor Burgin
- Chris Burden
- Maurizio Cattelan
- Mark Divo
- Marcel Duchamp
- Tracey Emin
- Gilbert and George
- Dan Graham
- Hans Haacke
- Iris Häussler
- Jenny Holzer
- Zhang Huan
- Douglas Huebler
- Ray Johnson
- Ilya Kabakov
- On Kawara
- Yves Klein
- Joseph Kosuth
- John Latham
- Sol LeWitt
- Allan McCollum
- Yoko Ono
- Adrian Piper
- William Pope.L
- Wolf Vostell
- Lawrence Weiner
- Gillian Wearing